My Daily Basic Stipend Is 10 Million

Chapter 194 - 166: Who’s Messing With Me (3)

She could empathize with Zhao Hui on this matter, as he had also "enjoyed" the full extent of such treatment at the company.

With a new position on the horizon, Xu Jia actually had some downtime.

Sa Mo's directly-operated stores had yet to open, and Yino didn't have a single one either.

As Yino Group's high-end brand, Yino had always struggled to grow. Low-end malls wouldn't take it in because of a brand mismatch, while high-end malls looked down on it. Furthermore, its sales per square foot were simply too low, and its contribution to the malls failed to meet their requirements. Consequently, it had never successfully opened a store.

Fortunately, the Yinuo Jiangzhou Branch relied primarily on the Yi Rui brand to prop up its sales and profits, so expanding Yino wasn't urgent!

So why the renewed push for development now? It was because they could now secure spots in Ganglong International and Junxiao Square. Once established in these two flagship malls, the boost to the brand's influence would be undeniable. That's why Liu Haoran wanted to seize this golden opportunity to accelerate the pace of development.

Zhao Hui was happy for Xu Jia when he heard she would be in charge of the high-end brand.

For someone on the vendor side, the experience of managing a high-end brand versus a mid-to-low-end one was completely different in terms of personal development and job satisfaction.

It was the same principle as being on the client side; landing an account like Ganglong International or Junxiao Square was more prestigious and a better growth opportunity than being the general manager of a lesser mall.

Xu Jia chuckled. "No matter what brand I'm in charge of, I'm still working under you, Brother Hui!"

Zhao Hui smiled. "We're all on the same team; you know how it is. I was pushed into this position. Now I'm just worried I'll mess up and embarrass you!"

Xu Jia nodded in approval. "Brother Hui, you've really changed so much!"

"Circumstances can change a person. Xu Jia, you might not have noticed, but you've changed a lot in a short time, too! It's a subtle transformation, an unconscious shift in your whole demeanor."

'It was true. Every time she went home, Ren Jie would tease her that she was acting more and more like a boss, with the air of someone in charge!'

"What I find strange, though, is why I don't see any change in Xiangjun at all!"

Zhao Hui added teasingly.

Xu Jia thought for a moment before replying, "Perhaps it's because she was already her best self. She's someone who doesn't care much for external things, so no matter how much the world around her changes, she remains herself. That's the state of being true to oneself!"

"Let's talk business. The opening dates for the two Sa Mo stores in Ganglong International and Junxiao Square are around the same time. How are you doing with staffing, training, and preparations for the launch events?"

Xu Jia smiled. "Isn't that why I came to you today, to ask for a handout?"

Zhao Hui laughed heartily. "My marketing budget is more than enough, so don't you worry. How much do you need? Just name it. When you launch that collaboration with Chanel, I'll even deploy mall security to help you with crowd control!"

"Thanks, Brother Hui! President Liu already called and sorted things out with Mr. Huang at Ganglong International. With this dual-store opening, we're going to make a huge splash in both hype and revenue! We're going to crush Four Seasons Clothing so they won't know what hit them!"

'Zhao Hui could already picture it. When the two flagship stores opened, with the mall's heavy investment in subsidized coupons, the marketing push, and the heavily hyped collaborative launch, they were bound to blow Four Seasons Clothing's Sa Mo store out of the water in terms of both buzz and sales.'

'A distributor's inventory was always weaker than a directly-operated store's, not to mention the directly-operated stores also occupied the best malls and had exclusive access to the collaboration pieces.'

'Xia Bin? He was probably going to be the most pathetic player in the retail world this year!'

Xia Bin was indeed in a miserable spot. After Ledi's national sales director returned to headquarters, he had put in a good word for him.

Plus, the contract he had signed with Ledi included a clause: if Ledi withdrew from a mall where Sa Mo had a store, Four Seasons Clothing's procurement price for Ledi products would increase by 5% of the list price.

This was what had convinced the Ledi Group not to give Xia Bin any more trouble.

But Sa Mo and Ledi were rival brands, so staff from the two parent groups naturally had connections and frequently probed each other for information.

After hearing from Xia Bin that Sa Mo would also be pulling out of Ganglong International, the Ledi Group had temporarily accepted the situation.

However, they still made inquiries on the Sa Mo side, and what they discovered was a real doozy.

Now, Ledi's national sales director stood before his CEO, unable to even raise his head.

"Didn't you say Sa Mo was pulling out of Ganglong International too? Then what the hell is this?"

The CEO's expression was thunderous. He tossed his phone to the director, displaying a research report from their channel department.

The sales director glanced at it. Even though he'd already heard some whispers, at that moment he still wished he could dig a hole and crawl into it.

He cursed Xia Bin in his head. 'You bastard, you played me!'

'Ledi pulls out, and Sa Mo takes over Ledi's spot to renovate? This was an absolute humiliation!'

"Boss, I was tricked by the distributor. It's my failure. I'll contact him right away and demand that he secure Ledi's spot, no matter what!"

The CEO nodded. "If you can't secure it, then revoke their distribution rights. Forget the procurement price increase. The Yino Group is already talking to me about a partnership in the Hanjiang Region. If this doesn't work out, we'll just replace Four Seasons Clothing as our distributor."

"Understood. I'll get on it right away!"

The sales director's previous support for Xia Bin had curdled into a bone-deep hatred.

Back at his desk, he called Xia Bin and gave him no room for explanation, laying out the ultimatum in a single sentence: "Either you keep the store in Ganglong International, or we're terminating our partnership when the current regional distribution contract expires!"

Xia Bin hung up the phone and slumped dejectedly behind his desk. 'He had thought he'd finally hit rock bottom and things could only go up, but instead, his brief moment of joy had turned to utter despair.'

'Huang Guangyuan! Liu Haoran! Why are you targeting me like this?'

'Even now, he still couldn't figure out who he had pissed off to deserve this.'

'He and Peng Yu, poor souls, had been toyed with this entire time and still didn't even know who the real mastermind was.'

Visit and read more novel to help us update chapter quickly. Thank you so much!

Report chapter

Use arrow keys (or A / D) to PREV/NEXT chapter