My Daily Basic Stipend Is 10 Million

Chapter 242 - 182: Bodyguard and Equity

Chapter 242: Chapter 182: Bodyguard and Equity

Chen Xiao got into Zhang Shijie’s car. "Who’s in the car behind us?"

Zhang Shijie said, "They’re bodyguards!"

Chen Xiao was taken aback. ’The business isn’t *that* big, is it? Why the bodyguards?’

In reality, it was because he had made money so quickly that he’d lost perspective. The Yino Group, previously valued at around six billion, was already quite large!

With branches all over the country, Zhang Shijie, as the general manager, often traveled to various places. He was frequently in unfamiliar territory, and if something unexpected happened, having bodyguards to handle it would be much better.

Especially in Shanghai, they often frequented nightclubs and bars. Minor conflicts were common, so it was actually inconvenient not to have bodyguards.

In contrast, although Chen Xiao and Zhao Xiangjun were already very wealthy, they lived like ordinary people. They never encountered dangerous situations, so they naturally had no desire to be accompanied by bodyguards.

His thoughts turned to Xu Wu. As the Sect Leader of Junxiao Group and its public representative, she was a prime target. The bigger the tree, the more the wind blows.

’As the business grows, she’ll be out and about more and more. I really might need to start planning for her security ahead of time!’

Furthermore, Junxiao Group was currently a holding company personally owned by Chen Xiao and Zhao Xiangjun, and it was impossible for it to accept outside investment in the future.

Chen Xiao considered whether he should adjust the equity distribution to give Xu Wu some security.

"President Chen, this is the first store we’ve opened in partnership with Ganglong International!" Zhang Shijie said from the side, interrupting Chen Xiao’s train of thought.

The Yino Group had previously focused on mid-range brands like "Yi Rui," which couldn’t get into a high-end luxury mall like Ganglong International.

The "Yino" brand was one the Yino Group used to test the waters. Its sales had always been poor, so naturally, it couldn’t get into Ganglong International either.

After all, too many brands wanted to get into Ganglong. A brand needed both prestige and high sales per square foot—one couldn’t be missing. "Yino," however, lacked both.

Chen Xiao considered it for a moment, then said, "The ’Yino’ brand doesn’t have a high market share, and its brand image isn’t solidified yet. We need to adjust it properly and clarify its product positioning."

"I’ll put in a good word to get ’Yino’ into all 15 Ganglong International locations nationwide to help boost its brand recognition. But you’ll have to cultivate its Inner Strength yourselves."

Zhang Shijie was ecstatic. This was an extraordinary boost. If "Yino" entered every Ganglong International in the country, the brand’s influence would instantly be elevated to a very high level. After all, this was Ganglong International, where every location was a high-end luxury venue!

"President Chen, with your support, if I still can’t make this brand succeed, I might as well just slit my own throat!"

"I’ll get right on this as soon as I get back. I’ll treat it as our number one strategic priority, tackling it from every angle: product definition, R&D, craftsmanship, channel distribution, even the brand logo, marketing, and brand story!"

Chen Xiao nodded. ’I’ve given him the resources and the platform. If he still can’t pull it off, then Zhang Shijie will have lost his purpose.’

’The camp is permanent, but the soldiers are transient. When the time comes, replacing the general isn’t out of the question.’

He watched as the driver tried every trick in the book to park the car right at the mall’s main entrance. However, vehicles weren’t allowed in the plaza outside Ganglong International, and the driver was negotiating for a long time.

Chen Xiao smiled and said, "Let’s just get out and walk a bit." He thought to himself, ’Zhang Shijie sure has a sense of grandeur!’

Thinking about it, it was understandable. After all, the Yino Group had over twenty branches and nearly 20,000 employees, including store staff. As its Sect Leader, he had to maintain a certain level of prestige.

Chen Xiao got out of the car first, so Zhang Shijie naturally didn’t dare to insist further. When the driver was negotiating earlier, Zhang Shijie hadn’t stopped him because he was projecting his own values, assuming that President Chen would want an even grander display of status.

Today was Friday. Store openings were usually scheduled for this day to capitalize on the weekend, aiming for a three-day sales explosion for a good start.

The Junxiao Square location was supposed to have its grand opening at the same time as this one, but a problem with the installation of some fixtures meant it couldn’t open on Friday and was postponed until next Friday.

Liu Haoran had thrown a huge fit about the delay, even launching an attack on the head of the headquarters’ engineering department.

Making a mistake on something so important was, in his view, simply unforgivable.

The head of the engineering department was a director, half a rank higher than Liu Haoran had been previously. Of course, after Liu Haoran’s new appointment, he leaped to the position of Group Vice President, surpassing the director by half a rank.

The engineering department was also frustrated. The renovation standards for "Sa Mo" were quite high, and this was the first store opening in the country. A minor slip-up had occurred during the manufacturing and production phase, which shouldn’t have been a big deal.

But Liu Haoran had escalated it to the level of missing a strategic opportunity. He also warned the head of engineering that the people at Junxiao Square were furious because they could have had a joint grand opening, and now Ganglong International had stolen the spotlight.

In response, the head of engineering had even retorted, "President Liu, are you on our side or the mall’s? Why do you believe everything Junxiao Square says? We can have our own timeline. Why do we have to coordinate everything with the mall?"

If he hadn’t said that, things might have been fine. But word was that Liu Haoran reported him to Zhang Shijie, and the CEO personally ordered the dismissal of the engineering department head.

This decision sent shockwaves through the entire group. Not only did it demonstrate the CEO’s emphasis on the "Sa Mo" brand, but it also made Liu Haoran famous. He had dared to call someone out and had actually managed to unseat the head of the headquarters’ engineering department.

This established an impressive reputation for Liu Haoran within the company. Over the past few days, he had received a flood of calls from the general managers of other branches trying to get closer to him.

Previously, during group meetings, the inner circles he could join were not large, and many general managers from long-established branches didn’t pay him much mind.

After this incident, they were all calling him, ostensibly to congratulate him on the first "Sa Mo" opening and wish him great success. In reality, their true intentions lay elsewhere.

Ganglong International didn’t win with high foot traffic; it won with high-quality clientele. The average purchase value per customer was frighteningly high. This place attracted the wealthiest customers from all over Jiangzhou and even the entire Han River region.

As a result, the environment inside the mall was excellent—upscale and grand, without becoming a chaotic sea of people like Junxiao Square did whenever there was a promotion.

But as Chen Xiao rode the escalator up to the third floor, he could already see that the "Sa Mo" store was packed with people.

Visit and read more novel to help us update chapter quickly. Thank you so much!

Report chapter

Use arrow keys (or A / D) to PREV/NEXT chapter