As Gowon’s debut date drew closer, the agency began releasing teasers one by one.
Concept photos were uploaded in a row to Gowon’s official account, which had been opened under K-Dom’s management.
A half-body shot of Gowon raking through hair soaked with sweat, a close-up of him staring straight ahead with a fierce gaze, and finally, a full-body shot of him asleep in one corner of a garage while wearing a racing suit.
Go one way, Go one more round.
The boy dreams again.
Comments rushed in under the post.
luv_hj24 Calling him a boy while giving him a black, skin-tight concept, I see you, K-Dom. You filthy perverts with excellent taste..
..hyhy.. K-Dom’s experience regularly producing older obsessive men, same-age obsessive men, and younger obsessive men hasn’t gone anywhere, has it?
aaabbc.1 I think it’s a smart strategy, yeah. Whenever kids from survival shows debut, it’s always school uniforms / white T-shirts + jeans / colorful suits, pick one. Going sexy might actually be better.
go.one_easy Legendary. He’s so ridiculously pretty I want to give him my entire fortune (3,500 won)
noyeehmik Oh, the third photo has Cha Yensu vibes
Fans who had almost lost their precious pick to the mess caused by <Debut Chart> reacted passionately.
The previous post had vaguely thrown out only the date, saying something was coming on February 14, without a single crumb of content, but now it seemed they were finally working!
Fans cheered for the dark concept that reminded them of what Gowon had shown on the survival competition.
But on the other hand, it wasn’t as if they weren’t worried.
Still, it’s his debut album, isn’t it?
Of course, if they had ignored Gowon’s special strengths and slapped a pastel-toned refreshing concept onto him like everyone else, they would have criticized that too.
But sexy from the very first album?
This was, in its own way, far too unconventional. Complaints also broke out that it might shorten his lifespan as an idol.
Though they were a small minority and did not stand out much, there were also people who reacted cynically, saying, “A racing driver concept at this point...?” Most of them were people who had used Choi Songhyeon’s photo as their profile picture, though those profiles were now empty.
Of course, Gowon’s fans beat those comments half to death with report buttons and replies until they chased them away.
However, the fact that the fans reacted so fiercely also meant that just as much anxiety was lurking beneath it.
K-Dom, you bastards. You’re a major company. I’m trusting you....
Amid the agitation, a few more concept photos were released every midnight.
Gowon sat at the top of a utility pole, his overalls undone at the top and his clothes casual, looking up at the night sky.
In another photo, he was staring intently into the display case of a bakery on a dark street with only faint lights on.
He even appeared in a strange image, wearing inline skates on an athletics track while riding a skateboard too.
The more photos were uploaded, the more bewildered people became.
What is this...?
A black, gloomy atmosphere was definitely laid beneath it.
But it wasn’t the kind of direction that simply revealed masculine appeal like a male idol who had matured with years of experience.
Instead, an indescribable persistence and twisted attachment flowed out of it.
It was not the languor commonly associated with darkness or night, but a desire exposed raw, unable to be hidden in a place with few lights. And because of that, the immaturity stood out.
doo_doong What are we supposed to call this... dark refreshing?
go.one_easy What is this? Why is a future Jean Valjean staring down a three-tier cake in the middle of the night, and why does it feel fresh?
The fans waited desperately for the announced 14th.
Because they had no idea what on earth K-Dom had done after whisking Gowon away...
Raspberry Pie @maditna
D-10
This is going to be the longest ten days of my life since college acceptance results day
Ordinary One Fan A @asdfgjkll
9 days left until February 14
A woman is dying here, you know,,
Dear person in charge, if you upload it while pretending it was a mistake, I swear I’ll keep the secret
Release Gowon, K-Dom @agiisfree
Ha, still, now we’re under a week away. One Fan sisters, hold on just a little longerㅠㅠ
The fans watching the official account had a spear in one hand and a credit card in the other.
Which one it’ll be depends on what you do on the 14th....
But the surprise attack happened without warning.
Gowon (Go one) 【Unlimited(∞)】 M/V Prerelease
February 7.
At a time when there was still a full week left until his debut day.
Everyone’s eyes widened at the post that suddenly appeared on the official account, and they rushed over.
This isn’t a teaser video that fiddles around for ten-something seconds... It’s a full three-minute song, isn’t it?
It was good. It was definitely good, but so suddenly...?
After taking a deep breath, the fans clicked the video.
The music video showed a long sweep of a racing circuit. At the same time, an intense bass sound poured out from the very beginning.
After the turbulent intro ended, the first line of the verse finally came out.
-Go one way
Go one more round
The text written in the concept photo feed was the first line of the prerelease track.
The boy dreams again.
For the fans who had watched Gowon since <Debut Chart>, that meaning hit even harder.
The fierce beat and texture of the music were deeply saturated with K-Dom’s color. It tangled naturally with Gowon’s image without damaging it.
At first, they simply watched in a daze. Even after the video ended, they could not come back to their senses for a long while.
On the second watch, they paused the screen every time Gowon showed off his beauty and physique without restraint.
And then the third time, the fourth time...
At some point, after watching it dozens of times until they had memorized every single scene, Easter eggs began to catch their eyes.
“Ah, ah...! Wait. No way. Oh, oh!”
Ordinary One Fan A @asdfgjkll
Everyone, thㅣs seems insane, Gowon is │
Ah, damn it. The character limit here is too short!
The fan opened their blog for the first time in a while. The sound of keys being struck poured down like a sudden shower.
They had no idea why typing made them breathless. But the shorter the scroll became, the more they felt a rush of pleasure, almost like a runner’s high.
Gowon Unlimited Review [Lyrics/MV/Subjective Interpretation]
(clip1.gif)
Intro. Gowon, a super rookie in motorsports.
He visits the circuit stands in the middle of the night and kisses the seat of the young fan who had cheered him on passionately during the day.
(clip2.gif)
At that moment, the surroundings crumble like sand, and Gowon is left alone in a gray space.
(clip3.gif)(helmet-closeup.jpg)
He hides his empty face by pulling on a helmet.
The racer number written on the helmet is 00.
For reference, 00 is a number that cannot be used under regulations.
(clip4.gif)(clip5.gif)
Gowon returns to the stadium and gets into the car as a competitor.
Gowon’s car races forward, and the engineers look horrified.
(clip6.gif)
At the end of a reckless strategy, Gowon seizes the trophy.
But what is reflected on the shining surface is not a bright smile, only obsession.
Lyrics:
I came to shake up your heartbeat
Leaving the practice room where I stayed up all night
From the beginning to eternity, last spurt
The distant future now brushes my fingertips
(clip7.gif)
Ultra-low-register heavenly part appears
“Unlimited.”
Gowon’s first words to the reporters after removing his helmet and facing them with a sweat-soaked face, and the only lyric of the hook part.
Gowon was not satisfied with himself in the slightest.
(clip8.gif)(clip9.gif)(clip10.gif)
Lyrics:
No wings, But I rise
No light, But I shine
The race is over, and the spectators are leaving one by one.
But Gowon, whose heat has not cooled, throws away his helmet and begins running around the circuit again on his own two legs.
After the first verse ended, the song gave me the feeling of K-Dom’s art-obsessed side, so I briefly opened the album credits.
Lyrics/Composition: HANZEL Hanje, I love you,,,
Let’s stop looking into it there.
Omitted
(clip19.gif)
The pillar Gowon is leaning against here is a floodlight pole.
(conceptphoto1.jpg)(conceptphoto2.jpg)
In the concept photos, there was a picture of him sitting on top of a streetlight.
In other words, Gowon’s place is the darkest spot, where the shadow of bright light falls.
(clip20.gif)
End of the race. Gowon crosses the finish line first by a hair!
But for some suspicious reason, no one approaches him, even though he is the winner.
(clip21.gif)(clip22.gif)(clip23.gif)
The background changes as if crumpling, returning to the same midnight stadium as before.
Gowon strikes the floodlight pole with the trophy he was holding.
The giant light falls and covers the podium, and in the stadium brightened by the fire that breaks out, Gowon smiles very brightly.
(clip24.gif)
Gowon turns his feet along the track and heads back to the starting line for the ending.
Spoiler warning
Gowon is a ghost.
When he was alive, he was a champion, or at least a promising rookie.
I don’t know how he died, but he remains in the stadium, eternally (Unlimited) craving victory.
What he wants is neither the trophy, which is nothing more than a symbol, nor other people’s recognition, but the moment of victory itself.
So, vowing that no one will be able to take that exhilaration away from him, he returns to the starting line forever.
Also, the sight of him trying to achieve what he wants without letting even death break his will perfectly fits his own story of moving forward despite his frustrated debut.
“Ha, damn. I feel better now.”
They had poured out everything they wanted to say.
It hadn’t been long since they posted it, but views were already starting to rise. That was thanks to one of their mutuals subtly being asked what they thought of the interpretation, then carrying it over with, “I think my acquaintance is a genius. Please take a look?”
The fan shuddered with happy chills once more as they looked at the images of Gowon in the post they had written.
In the music video, Gowon, who had become an F1 driver, showed himself obsessing over victory.
A competitor gone mad for victory, madness that burned his body to the ground, the sexiness blooming from it, and a slight eeriness.
As if he had put the concept itself on his body, Gowon filled the song by carrying out terrifyingly difficult movements without hesitation.
For the music video that surged forward for three minutes without giving anyone a chance to breathe, no description was needed except overwhelming.
But why reveal it exactly one week before debut? Of course I’m grateful, but....
When they went to the official account, intending to watch the music video one more time before thinking about it.
Another video had been uploaded.
They had been so absorbed in writing that they hadn’t noticed it go up. They had lost fifteen whole minutes of their life!
Fortunately, the video was short, not even ten seconds long.
But the moment the fan saw the end of that video, they screamed out loud.
“Aaaaaaah!!!!!”
202X. 02. 14
Another title
DRIFT
See you next grand prix
A double title announcement!
Judging by the title, it seemed to be an extension of this insane concept.
Before they knew it, the album’s motto had solidified as “fanatical desire.”
Our baby came with not one, but two title tracks! He showed one song in advance because he was afraid the fans would dry up and die!
Then when is he appearing on music shows?
↳Only Unlimited’s music video was prereleased, and after DRIFT is released on the 14th, he’s promoting with double title tracks!
↳Whoa thanks thanks, thank you
↳That strategy is unusual. Why did they do it like that?
Don’t prerelease track strategies get used pretty often these days?
But usually, groups with public recognition do that.
He was the survival competition’s first-place winner, so of course he has recognition..? Do you not see the fans with grudges running over here right now?
↳Only people who watched the show know that. To everyone else, it’s “what the hell is this nerd stuff?” lol
As much as it had become a topic of conversation, small fights were breaking out here and there in the comments section too.
On the day our kid had brought in such a commendable, incredible music video, the fan also joined the battle to beat up the people trying to ruin the mood.
But they would not know.
That K-Dom’s Division Five was grateful even for that chaotic mess...
“Thank goodness, seriously...”
One employee on K-Dom’s Division Five PR team let out a sigh of relief with their eyes squeezed shut.
Among the reactions to the released music video, there was no talk at all about drunk driving.
Originally, when they were planning the music video for <DRIFT> with this concept, they had intended to focus on Gowon enjoying a dangerous speed in line with lyrics such as “accelerate,” “turn the wheel,” and “there’s no such thing as restraint.”
If we’d done that, things would be an absolute disaster by now.
The PR team employee looked proudly at their artist on the screen, who was diligent, kind, hardworking, and yet had been through so much turbulence that it was pitiful.
“Heaven helps those who help themselves, after all.”
Hadn’t Baek Hanje appeared before Gowon when he was in a hopeless situation too?
Then I should row even harder while the tide is in.
They should just start promotions right away with this momentum. Why drag it out for another week? ㅠㅠ What if all the firewood burns out? ㅠㅠ
“Don’t worry!”
The employee looked proudly at the list of content that would go up on social media.
Tomorrow, the dance practice video would be uploaded, and the day after that, the behind-the-scenes shoot video.
They were fitting videos for promoting Gowon, who was overflowing with grit even outside the music video.
***
At the same time, a notification also popped up on the quest window that only one person could see.
Q1-1. Crisis on the Brink!
Progress: 90% (▲25)
Time Limit: 114h 11m 02s (D-6)
“Oh, it shot right up.”
The senior had led the debut all the way to 90%.
Now, matching the final piece of the flawless debut to February 14 was up to the junior.
As I walked down the corridor, I glanced toward the inside of the office.
After seeing the response to <Unlimited>, every single person in Division Five, without exception, was energetically spurring the preparations forward.
Ah, we’re good.
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